Zig Ziglar brings us a two minute message on the three options your prospect has,

1) Do business with you, 2) Decide not to do business at all, and 3) Do business with a competitor.
So your competitor is not just other businesses that offer a similar product or service to yours, it’s also just doing nothing.
To give us personal testimonies to work with I asked Ziglar listeners this question,
“What is your business? Your product or service? And what is the main competition or deterrent for people buying what you have to offer?”
Reading through the comments with Tom Ziglar really helped us flesh out this topic very well.

Listen. Watch. Subscribe

Show Sponsors

Lost Empire Herbs

Friends, you all know I’m a massive health and wellness advocate, it’s the focus of my other podcast, the True Life podcast, which so many of you are tuning into.

I’m a believer and user of nutritional supplements, and I’m using Lost Empire Herbs. Specifically their “Hercules Pre-Workout Formula.”

It’s an all natural pre-workout formula designed specifically to optimize workouts, provide quicker recovery time, provide adequate nutrition and get you away from all the NO GOOD pre workouts supplements on the market.

I use it before my mountain bike rides, part to give me extra stamina for my ride, but also to help me be full of energy after it, when I’m often back at my desk writing.

They actually told me the stuff is powerful, but the mix was not so good tasting, which…I don’t care about, I’m using like vitamins, not a milkshake, but they sent me their Goji Berry formula to mix with it, which is popular for its antioxidant properties and fighting free radicals, and it did enhance the taste.

Lost Empire Herbs is all about “Performance Herbalism”. These aren’t your grandma’s herbs, they are powerful herbal extracts that you can really notice and feel a difference with in your energy, stress level, mood, workouts, sleep, and more. 

Check this out, they have a 365 day empty bag or bottle money back guarantee. Try it and love it. If not, nothing to send back just send an email for a full refund.

  • They use 100% purely herbal ingredients. No sweeteners, artificial flavors, etc.
  • They are rated 4.6 out of 5 stars via the independent review platform TrustPilot
  • “For 15% off, visit LostEmpireHerbs.com/ziglar and enter ZIGLAR when you checkout!” That’s LostEmpireHerbs.com/ziglar


Betterhelp asks, What interferes with your happiness?

• Is something preventing you from achieving your goals? 

I can attest to my own journey, and much of my struggle in business was not due to poor business execution. It was due to personal baggage.

I was my own worst enemy and continually sabotaged my efforts. I didn’t need a business coach or tactic, I needed counseling.

When I did, a whole new world of possibility and success opened up. 

BetterHelp will assess your needs and match you with your own licensed professional therapist where you can connect in a safe and private online environment

• You can start communicating in under 24 hours

• It’s not self-help, it is professional counseling

• You can send a message to your counselor anytime and get timely and thoughtful responses plus you can schedule weekly video or phone sessions, all without ever having to sit in an uncomfortable waiting room BetterHelp is committed to facilitating great therapeutic matches and they make it easy and free to change counselors if needed

• It’s more affordable than traditional offline counseling and financial aid is available

• The service is available for clients worldwide

• There is a broad range of expertise available which may not be locally available in many areas.

• Licensed professional counselors who are specialized in: Depression, Stress, Anxiety, Relationships, Sleeping, Trauma, Anger, Family conflicts, LGBT matters, Grief, Self esteem

• Anything you share is confidential

• It’s Convenient

• Professional, and Affordable

• Check out the testimonials posted daily on their site

• (this is Not a crisis line) To help you to start living a happier life today, you get 10% off your first month by visiting BetterHelp dot com slash ziglar. Join over 800,000 people taking charge of their mental health. Again, that’s BetterHelp (h – e – l – p) dot com slash ziglar